At Book Trust we want to ensure that we are making a difference to the lives of the children and families that we work with.

Boy and girl readingTherefore, we carry out regular evaluations of our programmes, which helps us to ensure that we are having a positive impact and meeting the needs of children and families.

We commission independent evaluation of our programmes from academics and research organisations and also carry out our own evaluations. We use both quantitative and qualitative methods to get the best understanding of how our programmes are working.


Read bookgifting figures and impact statistics for Bookstart and Bookstart Corner


This Research area contains all available reports of Bookstart evaluations since the programme began in 1992:



Key research

Mum and baby readingOf particular importance is the longitudinal research conducted by Barrie Wade and Maggie Moore between 1992 and 2000. The research found that children who had received Bookstart packs were clearly ahead of other children in both literacy and numeracy upon entering school and this head start was maintained through Key Stage 1, with Bookstart children doing significantly better than their counterparts across all SAT assessments at age 7.

Download the Wade and Moore ‘A Sure Start with Books’ report (2000)


The Book Trust research team

  • Kelly Walsh (Head of Research)
  • Stephen Hunt (Research Manager)
  • Cathy Harris (Research Coordinator)
  • Siân Eliot (Research Coordinator).

If you would like any further information about our research please contact us at

Sharing Bookstart stories

We love hearing from Bookstart families about the joys and benefits they have experienced through reading every day.